Being “Network Agnostic” is a practice I’ve been preaching over the past few months as my business and personal lives converge on social networking.
It’s a simple concept: don’t let the technology dictate your content, and make sure your content adapts across multiple technologies.
While the concept is simple, the ensuing conversation is huge. How worried should an individual be about the permanence of their social network content? How responsible is a marketer to keep their business connected with users across a host of different networks?
Here are a few thoughts on the matter. [Read more…] about The Gospel of Network Agnosticism