My tweets of the last week:
topics
Comfort Films
I’ve been watching Star Wars for days.
Lest you wonder, “You mean, instead of going to work?,” allow me to explain: I’m home sick for the second day in the row – a relative rarity for me.
I’ll spare you the details and state simply that I’ve been relatively couchbound for over forty-eight hours, aside from when the constant heavy knocking on doors up and down my block (which I have begun to attribute to daytime drug deals), drove me to sloth up to the bed (there only having to contend with barking dogs).
My non-sleeping couch time has been spent watching Star Wars: A New Hope. Not the ooky remastered version. No. The original, unretouched theatrical cut that comes as a bonus in the box set.
I haven’t made it through it awake a single time, yet.
When I was home sick as a child – as sick as I have been this week – the Beta machine was my only comfort. On it my mother had amassed copies of every possible children’s show or movie shown on VHF, UHF, or HBO from 1981 forward. Muppet Movies, The Last Unicorn, Flight of Dragons, Here Comes the Grump, Neverending Story, Dark Crystal, and many more that I can’t remember at the moment.
And Star Wars
Being sick in college wasn’t the same. When you’re sick you just want something you like. You want comfortable clothes, comfort ford, and comfort films. I’ve seen hundreds of movies since then, but none really qualify (save for maybe Lord of the Rings – we did have a tape of The Hobbit, after all).
Having heard my stories of being home sick, E started buying me those movies on my first birthday when we were dating. We’ve continued to fill in the gaps over the years. Having just recently acquired the Star Wars Original Trilogy, all that remains outside of my grasp are the Muppet Movies.
I know this is ridiculous, but I don’t think I would have gotten better so quickly without Star Wars. It kept me couched and calm, intermittently napping – just like it did twenty years ago. Only now in my more mobile state am I interested in modern fare.
Do you have any comfort films?
Take Me To Vegas, Baby!
1. When I first bought the most recent Kings of Leon album – Only By Night – upon its release, the song I immediately gave five stars was “Use Somebody.”
2. In September after two weeks of the NFL season I declared (to no one in particular) that the Superbowl would be between the Saints or the Vikings from the NFC against the Colts or Denver for the AFC.
3. When Blogger.com launched Blogspot I reasoned (and frequently blogged) that Blogger was moving away from its core users that had previously driven word of mouth and feature development to appeal to a wider audience, and that eventually they would phase out the core users entirely. Today Blogger released an email stating that FTP support for domain blogs would end on March 26.
What I Tweeted, 2010-01-31 Edition
My tweets of the last week:
Trolls Under the Bridge
As I spend more time working on Social Media projects at work and at home, one of the most recurring topics is “Trolls.”
It’s a broad topic. Trolls can be anything from vociferous-but-reasonable dissenters to people with an agenda of annoyance and an axe to grind. Each species merits a different reaction.
The Air Force created a terrific Web Posting Response Assessment – effectively, a Troll Taxonomy Tool & Decision Tree – to aid in selecting a response. (Here is a PDF of a recent version, for your reference.)
It’s a great tool – it distinguishes between several layers of negative responses. There are true “Trolls” (negative purely for the sake of it), but also responders are who “Misguided” (negative based on incorrect info) and “Unhappy” (negative based on a corresponding negative experience).
This simple, one-page chart has been a sanity-saver on a few projects in 2009. It forced my teams to stop a cycle of second-guessing – evaluate, respond if-needed, and move on.
That’s why my thoughts went to the assessment last night, when I received a comment notification on one of my videos. The comment was to the effect of “this dude can’t hit a note.”
I tried to objectively place my responder in the tree. Clearly he had a negative experience listening to me. He’s also misguided, because I’m definitely hitting many notes quite well in the video, and his comment wasn’t subjective.
Ultimately, though, he’s just a garden-variety Troll – spreading negativity for some intangible reason it’s impossible to dispute. So, per the Air Force, I’ll monitor it, but won’t respond.
That’s the success of more than my crack Air Force training. Three or more years ago that sort of comment would cripple my confidence. I would probably apologize for his negative experience without ever assuming he was misguided. And I would stop playing the song, probably for months!
Yesterday, he just made me smile. These days I’m a lot bigger than one or ten trollish comments. I sound how I want to sound; if I didn’t, I would have never posted the video.
That’s the same confidence you must have in your brand to make good use of the Air Force tool. If you’re unsure of the product or service you’re offering, every dissent turns into a potentially reasonable complaint.
From there, it’s all apologies, and you’ll be overrun with Trolls.